Brown Before Green
Like my friends who espouse all things Green, I want to live on a healthy planet. I really do. But I’m tired of the guilt; I’m suspicious of the manipulation. And I’m weary of being lectured by people who seem to care more about the planet than the people on it. Hollywood and Washington have shaped the issue, and now, all things Eco-friendly are up for sale. Well, that’s fine. But when it comes to jobs, the people who make a difference aren’t covered in green. They’re covered in Brown – dirt, mud, grime, grease, or maybe something worse. I’m no expert, but if we’re going to save the Earth, the color of Dirt makes a heck of a lot more sense than the color of Envy. The way I see it, if we really want to get clean and green, we’re gonna have to get down with brown. In other words, we’re going to have to get our hands dirty.

bbgHere at mikeroweWORKS, we believe that everything was brown before it was green and that’s where people should start. Or so we think anyway. Watch the video and see what the term “Brown Before Green” actually means.

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From the outbox of Meyer’s inbox:

Back in the 90’s, somebody killed the electric car. They even made a movie about that. But like Frankenstein’s monster (or the many sequels) the electric car is alive and kicking and rolling off the assembly lines of auto makers all around the globe. Here, General Motors is charging in with their Chevy Volt. Good news: with rebates and such the ticket price is around 32K but that’s dropping as technology improves. The bad news: you’ve got to plug it in for eight hours to get a full charge to take you a hundred miles. Just think of it as one huge cordless drill that needs to be charged after every use. What’s the consensus? Would you buy an electric car?

CAN THE CHEVY VOLT RECHARGE GENERAL MOTORSby Brian Dumaine writing for Time Magazine.

The documentary Who Killed the Electric Car? accused General Motors of conspiring with the oil industry and politicians to shelve its popular and promising EV1 in the 1990s. How things have changed. On Wednesday GM unveiled its long-awaited and much-hyped electric Chevy Volt, just one of a fleet of electric cars that will soon be whirring through your neighborhood.

These battery-powered vehicles, charged in your wall outlet like some oversized cordless power tool, will revolutionize not only the auto industry but also the way Americans live and drive. At least that’s what major automakers are betting billions on. Tesla’s high performance 1,000 roadster is already the must-have toy for Silicon Valley boys. This fall, more-affordable cars will roll out. GM’s Volt will sell for about ,000, with federal tax rebates that knock the price down to ,500. Around the same time, Nissan will begin selling its all-electric Leaf, a ,780 compact that the Japanese carmaker says will average 100 miles on a charge, and Daimler will lease an all-electric version of its Smart Car. Not to be outdone, BMW, Chrysler, Ford and Mitsubishi, among others, will have electric models within a year or so. Even Toyota, long a proponent of hybrids, announced in May a venture with Tesla to develop electric-car technology in California. Read More...

Who’s gonna clean up this mess? We made it, we’ve lived with it and now what – we want to ignore it? Nah uh – doesn’t work like that and thank goodness there’s people like Chad Pregracke. Somebody’s Gotta Do It.

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