Question: I passed a billboard that advertised the Illinois Green Roofing Society with a reference to the US Green Roofing Society on it. How important is it as a business owner to be able to advertise this or join this group? And what kind of controls are there that insure that the company isnt just claiming they are green?
To be completely honest, my husband and I have never heard of US Green Roofing Society. So, we Googled it and it came up with a greenroofs info site. We aren't sure how a company becomes a member of the US Green Roofing Society. Not sure if it's worth more research as we are always leery of those who jump on the green bandwagon.
What we can say is that is does benefit a company for an employee, preferrably the owner, to become LEED certified. An individual, not a business, becomes LEED certified. It's a matter of business survival. To be bluntly honest, we will go as far as to say it's "politically correct". There is a manual that is as thick as the bible (no joking). My husband has to read this manual, which is basically chocked full of common sence type info, take a test and BAM, you are certified. Looks great on the company letterhead. Now, not saying that this world shouldn't be more cognizant of it's waste and preservation of this Earth but, most of the things that are "required" of businesses seem a complete waste of time.
As far as controls, I'm certain there are ways of being able to claim whatever you want. That is something I'm not quite sure how to answer.
I hope I answered your question, if you have any other questions regarding this, please let me know.